As the digital transformation marches onward, the question of how to succeed in the changing world is on the agenda of every company. The answer standing out from a plethora of opinions is Connected Business – as well described in the HBR. Companies are enhancing cross-team collaboration, focusing on user experience, taking advantage of new technology and breaking down organization silos to reap the full benefits of connectivity. Connected Business is an effective combination of business and IT driving transformation together.